[1]
Dias, B., Khoirunnisa’, A., Budiman, Y. and Setiyawami, S. 2025. Sentiment Analysis of Consumer Acceptance of Honda’s Digital Marketing Strategy Using Lexicon-Based Algorithm. Journal of Information Systems and Informatics. 7, 2 (Jun. 2025), 1837-1858. DOI:https://doi.org/10.51519/journalisi.v7i2.1150.